Clik here to view.
Finalists for The 19th FAB Awards Announced
The FAB Awards have unveiled the finalists for the 19th edition of the awards programme. FAB is an International Awards programme focused entirely on work done for Food and Beverage brands. It...
View ArticleClik here to view.
MarComm News at Cannes Lions!
During this full week (June 17-24) MarComm News is at the 64th Cannes Lions International Festival of Creativity, and will be bringing you all out exclusive content right here on our website and our...
View ArticleClik here to view.
‘Industry is going towards simplification and that is great,’ says DataXu’s...
Programmatic marketing solutions provider, DataXu, was recently named a leader, including the highest score possible in the product strategy criteria in The Forrester Wave: Omnichannel Demand-Side...
View ArticleClik here to view.
‘Industry moving from the Connected Age to the Intelligent Age,’ says...
Every year the cream of the Marketing, Advertising and Communications Industry gather in France for the Cannes Lions Festival, and this year was no different. We caught up with one of the Industry’s...
View ArticleClik here to view.
FAST talk with Mindshare’s Norm Johnston and why he is so fascinated by AI
Mindshare, the global media agency of WPP, recently announced that it is placing its FAST (Future Adaptive Specialist Team) integrated performance unit at the heart of its business as part of an...
View ArticleClik here to view.
Getting a Feel for Haptics Technology with Immersion’s Josh Stivers
Haptics technology has existed for years in various forms, but is quickly gaining ground in the consumer electronics industry. A 2016 market report by Technavio estimates that the haptics technology...
View ArticleClik here to view.
Mindshare’s Gowthaman Ragothaman: ‘Industry is at the cusp of that ‘Aha’...
Mindshare is placing its FAST (Future Adaptive Specialist Team) integrated performance unit at the heart of its business going forward. According to the agency, FAST is an integrated service that...
View ArticleClik here to view.
JWT Amsterdam’s Bas Korsten on cultivating creativity within and being on the...
J. Walter Thompson Amsterdam were the toast of the Marketing and Communications Industry in 2016, greatly thanks to projects such as ‘The Next Rembrandt’ that helped bag them the Innovative Agency of...
View ArticleClik here to view.
Wunderman launches innovation partnership with Founders Factory
Wunderman, the leading global digital agency and part of WPP, has entered a partnership with Founders Factory – a corporate-backed incubator and accelerator, founded by Brent Hoberman and Henry Lane...
View ArticleClik here to view.
Heinz Brazil’s Clever Instagram Campaign By Africa Lets You Eat Delicious Posts
If you’re into Instagram food porn, you’ll know how hungry you can get by just looking at people’s mouthwatering posts. So, in Brazil, Heinz capitalised on this by enabling Instagram users to actually...
View ArticleClik here to view.
Alibaba’s Alipay pilots facial recognition payment technology at KFC in China
China has become the first nation to embrace facial recognition technology to authorise digital payments following an innovative play by Alibaba to ease queues in local KFC restaurants. The so-called...
View ArticleClik here to view.
Patrón Tequila Unveils ‘The Patrón Experience,’ a Hand-Held AR Innovation
On the heels of Apple’s announcement of the next generation iPhone, powered by iOS 11 with ARKit, Patrón Tequila is taking iPhone users on an interactive journey to its home in Jalisco, Mexico. Titled...
View ArticleClik here to view.
The second hand clothes chain that recycles clothes and organs
In ANR BBDO’s new campaign for Beyond Retro, the second-hand chain will not only bring new life to clothes but also to the people who wear them – by turning the price tags on the clothes into Organ...
View ArticleClik here to view.
Direct Line and Saatchi & Saatchi London team to revolutionise pedestrian...
Direct Line and Saatchi & Saatchi London have revealed an innovative prototype pedestrian crossing aimed at reducing traffic and pedestrian accidents. With 7,000 annual road traffic accidents...
View ArticleClik here to view.
The Science Of Rock ‘N’ Roll – The Rock Music Milkshake Mixer
The Big Bang Fair challenged a team of inventors, scientists and musicians to make a delicious beverage with music. The result was the world’s first ever milkshakes mixed entirely with sound energy...
View ArticlePhilips and Wunderman BA reuse mothers’ energy as a tribute on their day
Mother’s Day in Argentina is at the end of October. This campaign has recognised through technology, all the effort moms put in their daily lives. Philips and Wunderman BA reuse mothers’ energy as a...
View ArticleClik here to view.
Law firms Wiggin and Redd join forces to create IP powerhouse
Media, technology and brands law firm Wiggin and the boutique intellectual property law firm Redd have today announced that Redd are to join Wiggin on November 6th 2017. The combined team will comprise...
View ArticleClik here to view.
Webb deVlam cooks up three delicious new approaches to grab-and-go dining
More of us are having lunch at our desks than ever before, or eating ‘on the move’ as we go about our hectic lives. Research shows that many of us opt for a pasty or sandwich (Kantar) – often the same...
View ArticleClik here to view.
Industry Legends and Veterans Star in The FAB Awards: 20 Years Young Campaign
The FAB Awards have announced that they are now open for entries for their 20th year, with a new campaign by Creative Directors, Naz Nazli and Alex Ball. The campaign, which can be seen in detail...
View ArticleClik here to view.
Malibu ‘Because Summer’ Campaign Launches Connected Bottle Trial in Amsterdam
Malibu, the world’s number one coconut flavoured rum, is launching the next stage of its technology trial of connected bottles as part of its global ‘Because Summer’ campaign. Created in partnership...
View Article
